KEVIN
CARROLL
I'm Kevin Carroll — a visual designer creating impactful solutions for brand and digital.
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Creative Director/Co-Founder
Dead Set FC | Global
2024 — Present
Founder of Dead Set FC, a multi-faceted creative studio specializing in storytelling, design, and community engagement within the global football landscape. I conceptualize and execute projects that explore the intersection of football, music, and fan identity, utilizing skills in content creation, brand development, and strategic partnerships to build a vibrant and connected community.
Creative Director/Co-Founder
Dead Set FC | Global
2024 — Present
Founder of Dead Set FC, a multi-faceted creative studio specializing in storytelling, design, and community engagement within the global football landscape. I conceptualize and execute projects that explore the intersection of football, music, and fan identity, utilizing skills in content creation, brand development, and strategic partnerships to build a vibrant and connected community.
Creative Director/Co-Founder
Dead Set FC | Global
2024 — Present
Founder of Dead Set FC, a multi-faceted creative studio specializing in storytelling, design, and community engagement within the global football landscape. I conceptualize and execute projects that explore the intersection of football, music, and fan identity, utilizing skills in content creation, brand development, and strategic partnerships to build a vibrant and connected community.
Brand Designer
Natterbox | London, UK
2021 — 2022
Led the visual communication strategy for Natterbox, a CTI product for Salesforce, driving brand consistency across all marketing channels. Conceptualized and implemented a brand refresh to enhance market presence. Developed and delivered a wide range of marketing assets, including trade show displays, digital content, presentation decks, and video/photo productions. Managed all aspects of visual design, ensuring brand consistency and impactful communication across all platforms.
Brand Designer
Natterbox | London, UK
2021 — 2022
Led the visual communication strategy for Natterbox, a CTI product for Salesforce, driving brand consistency across all marketing channels. Conceptualized and implemented a brand refresh to enhance market presence. Developed and delivered a wide range of marketing assets, including trade show displays, digital content, presentation decks, and video/photo productions. Managed all aspects of visual design, ensuring brand consistency and impactful communication across all platforms.
Brand Designer
Natterbox | London, UK
2021 — 2022
Led the visual communication strategy for Natterbox, a CTI product for Salesforce, driving brand consistency across all marketing channels. Conceptualized and implemented a brand refresh to enhance market presence. Developed and delivered a wide range of marketing assets, including trade show displays, digital content, presentation decks, and video/photo productions. Managed all aspects of visual design, ensuring brand consistency and impactful communication across all platforms.
Visual Content Creator
Allianz Partners | Richmond, VA
2022 — 2024
Produced high-impact video advertisements for travel protection products, specifically optimized for YouTube and Instagram, resulting in a reach exceeding 4+ million views. Demonstrated expertise in storytelling through video, capturing audience attention and driving engagement. Collaborated on cross-functional marketing projects, contributing graphic design and copywriting expertise to enhance campaign effectiveness.
Visual Content Creator
Allianz Partners | Richmond, VA
2022 — 2024
Produced high-impact video advertisements for travel protection products, specifically optimized for YouTube and Instagram, resulting in a reach exceeding 4+ million views. Demonstrated expertise in storytelling through video, capturing audience attention and driving engagement. Collaborated on cross-functional marketing projects, contributing graphic design and copywriting expertise to enhance campaign effectiveness.
Visual Content Creator
Allianz Partners | Richmond, VA
2022 — 2024
Produced high-impact video advertisements for travel protection products, specifically optimized for YouTube and Instagram, resulting in a reach exceeding 4+ million views. Demonstrated expertise in storytelling through video, capturing audience attention and driving engagement. Collaborated on cross-functional marketing projects, contributing graphic design and copywriting expertise to enhance campaign effectiveness.
Visual Designer
Freelance | Richmond, VA
2020 — 2025
Highly experienced multimedia creative with a proven track record of developing and executing impactful brand strategies. Possesses 20 years of creative expertise, including 10+ years within agency environments, specializing in brand discovery, storytelling, and design. Offers comprehensive services encompassing concept development, graphic design, video production, photography, and content creation, all aimed at helping brands establish a strong and authentic presence.
Visual Designer
Freelance | Richmond, VA
2020 — 2025
Highly experienced multimedia creative with a proven track record of developing and executing impactful brand strategies. Possesses 20 years of creative expertise, including 10+ years within agency environments, specializing in brand discovery, storytelling, and design. Offers comprehensive services encompassing concept development, graphic design, video production, photography, and content creation, all aimed at helping brands establish a strong and authentic presence.
Visual Designer
Freelance | Richmond, VA
2020 — 2025
Highly experienced multimedia creative with a proven track record of developing and executing impactful brand strategies. Possesses 20 years of creative expertise, including 10+ years within agency environments, specializing in brand discovery, storytelling, and design. Offers comprehensive services encompassing concept development, graphic design, video production, photography, and content creation, all aimed at helping brands establish a strong and authentic presence.
VIDEOGRAPHY
VISUAL DESIGN
CONTENT STRATEGY
BRAND DEVELOPEMENT
VIDEOGRAPHY
VISUAL DESIGN
CONTENT STRATEGY
BRAND DEVELOPEMENT
Bachelor of Arts in Advertising
Virginia Commonwealth University
2015 — 2018
Acquired comprehensive knowledge of advertising principles and practices, including strategic planning, art direction, and campaign development, within a hands-on studio setting. Emphasized the importance of curiosity and empathy in understanding target audiences and creating impactful, culturally relevant advertising.
Bachelor of Arts in Advertising
Virginia Commonwealth University
2015 — 2018
Acquired comprehensive knowledge of advertising principles and practices, including strategic planning, art direction, and campaign development, within a hands-on studio setting. Emphasized the importance of curiosity and empathy in understanding target audiences and creating impactful, culturally relevant advertising.
Bachelor of Arts in Advertising
Virginia Commonwealth University
2015 — 2018
Acquired comprehensive knowledge of advertising principles and practices, including strategic planning, art direction, and campaign development, within a hands-on studio setting. Emphasized the importance of curiosity and empathy in understanding target audiences and creating impactful, culturally relevant advertising.
Full-Stack Coding Bootcamp
University of Richmond
2021 — 2022
Completed an intensive full-stack coding bootcamp, gaining proficiency in modern web development technologies including [mention specific technologies, e.g., JavaScript, React, Node.js, Python, etc.]. Developed practical skills in building and deploying web applications through hands-on projects and collaborative learning.
Full-Stack Coding Bootcamp
University of Richmond
2021 — 2022
Completed an intensive full-stack coding bootcamp, gaining proficiency in modern web development technologies including [mention specific technologies, e.g., JavaScript, React, Node.js, Python, etc.]. Developed practical skills in building and deploying web applications through hands-on projects and collaborative learning.
Full-Stack Coding Bootcamp
University of Richmond
2021 — 2022
Completed an intensive full-stack coding bootcamp, gaining proficiency in modern web development technologies including [mention specific technologies, e.g., JavaScript, React, Node.js, Python, etc.]. Developed practical skills in building and deploying web applications through hands-on projects and collaborative learning.
Product Innovation (Undergrad Certificate)
VCU da Vinci Center
2016 — 2018
Acquired comprehensive knowledge of advertising principles and practices, including strategic planning, art direction, and campaign development, within a hands-on studio setting. Emphasized the importance of curiosity and empathy in understanding target audiences and creating impactful, culturally relevant advertising.
Product Innovation (Undergrad Certificate)
VCU da Vinci Center
2016 — 2018
Acquired comprehensive knowledge of advertising principles and practices, including strategic planning, art direction, and campaign development, within a hands-on studio setting. Emphasized the importance of curiosity and empathy in understanding target audiences and creating impactful, culturally relevant advertising.
Product Innovation (Undergrad Certificate)
VCU da Vinci Center
2016 — 2018
Acquired comprehensive knowledge of advertising principles and practices, including strategic planning, art direction, and campaign development, within a hands-on studio setting. Emphasized the importance of curiosity and empathy in understanding target audiences and creating impactful, culturally relevant advertising.
Culinary Diploma
L'Academie de Cuisine
2011 — 2012
Acquired a diverse culinary skillset through an intensive program, focusing on classical French techniques, global cuisines (Hispanic, Southeast Asian), pastry, and breadmaking. Applied learned skills and gained professional experience during a 6-month externship at a fine dining restaurant, contributing to high-level culinary operations.
Culinary Diploma
L'Academie de Cuisine
2011 — 2012
Acquired a diverse culinary skillset through an intensive program, focusing on classical French techniques, global cuisines (Hispanic, Southeast Asian), pastry, and breadmaking. Applied learned skills and gained professional experience during a 6-month externship at a fine dining restaurant, contributing to high-level culinary operations.
Culinary Diploma
L'Academie de Cuisine
2011 — 2012
Acquired a diverse culinary skillset through an intensive program, focusing on classical French techniques, global cuisines (Hispanic, Southeast Asian), pastry, and breadmaking. Applied learned skills and gained professional experience during a 6-month externship at a fine dining restaurant, contributing to high-level culinary operations.