EXPERIENCE

Creative Director/Co-Founder

Dead Set FC | Global

2024 — Present

Founder of Dead Set FC, a multi-faceted creative studio specializing in storytelling, design, and community engagement within the global football landscape. I conceptualize and execute projects that explore the intersection of football, music, and fan identity, utilizing skills in content creation, brand development, and strategic partnerships to build a vibrant and connected community.

Creative Director/Co-Founder

Dead Set FC | Global

2024 — Present

Founder of Dead Set FC, a multi-faceted creative studio specializing in storytelling, design, and community engagement within the global football landscape. I conceptualize and execute projects that explore the intersection of football, music, and fan identity, utilizing skills in content creation, brand development, and strategic partnerships to build a vibrant and connected community.

Creative Director/Co-Founder

Dead Set FC | Global

2024 — Present

Founder of Dead Set FC, a multi-faceted creative studio specializing in storytelling, design, and community engagement within the global football landscape. I conceptualize and execute projects that explore the intersection of football, music, and fan identity, utilizing skills in content creation, brand development, and strategic partnerships to build a vibrant and connected community.

Brand Designer

Natterbox | London, UK

2021 — 2022

Led the visual communication strategy for Natterbox, a CTI product for Salesforce, driving brand consistency across all marketing channels. Conceptualized and implemented a brand refresh to enhance market presence. Developed and delivered a wide range of marketing assets, including trade show displays, digital content, presentation decks, and video/photo productions. Managed all aspects of visual design, ensuring brand consistency and impactful communication across all platforms.

Brand Designer

Natterbox | London, UK

2021 — 2022

Led the visual communication strategy for Natterbox, a CTI product for Salesforce, driving brand consistency across all marketing channels. Conceptualized and implemented a brand refresh to enhance market presence. Developed and delivered a wide range of marketing assets, including trade show displays, digital content, presentation decks, and video/photo productions. Managed all aspects of visual design, ensuring brand consistency and impactful communication across all platforms.

Brand Designer

Natterbox | London, UK

2021 — 2022

Led the visual communication strategy for Natterbox, a CTI product for Salesforce, driving brand consistency across all marketing channels. Conceptualized and implemented a brand refresh to enhance market presence. Developed and delivered a wide range of marketing assets, including trade show displays, digital content, presentation decks, and video/photo productions. Managed all aspects of visual design, ensuring brand consistency and impactful communication across all platforms.

Visual Content Creator

Allianz Partners | Richmond, VA

2022 — 2024

Produced high-impact video advertisements for travel protection products, specifically optimized for YouTube and Instagram, resulting in a reach exceeding 4+ million views. Demonstrated expertise in storytelling through video, capturing audience attention and driving engagement. Collaborated on cross-functional marketing projects, contributing graphic design and copywriting expertise to enhance campaign effectiveness.

Visual Content Creator

Allianz Partners | Richmond, VA

2022 — 2024

Produced high-impact video advertisements for travel protection products, specifically optimized for YouTube and Instagram, resulting in a reach exceeding 4+ million views. Demonstrated expertise in storytelling through video, capturing audience attention and driving engagement. Collaborated on cross-functional marketing projects, contributing graphic design and copywriting expertise to enhance campaign effectiveness.

Visual Content Creator

Allianz Partners | Richmond, VA

2022 — 2024

Produced high-impact video advertisements for travel protection products, specifically optimized for YouTube and Instagram, resulting in a reach exceeding 4+ million views. Demonstrated expertise in storytelling through video, capturing audience attention and driving engagement. Collaborated on cross-functional marketing projects, contributing graphic design and copywriting expertise to enhance campaign effectiveness.

Visual Designer

Freelance | Richmond, VA

2020 — Present

Highly experienced multimedia creative with a proven track record of developing and executing impactful brand strategies. Possesses 20 years of creative expertise, including 10+ years within agency environments, specializing in brand discovery, storytelling, and design. Offers comprehensive services encompassing concept development, graphic design, video production, photography, and content creation, all aimed at helping brands establish a strong and authentic presence.

Visual Designer

Freelance | Richmond, VA

2020 — Present

Highly experienced multimedia creative with a proven track record of developing and executing impactful brand strategies. Possesses 20 years of creative expertise, including 10+ years within agency environments, specializing in brand discovery, storytelling, and design. Offers comprehensive services encompassing concept development, graphic design, video production, photography, and content creation, all aimed at helping brands establish a strong and authentic presence.

Visual Designer

Freelance | Richmond, VA

2020 — Present

Highly experienced multimedia creative with a proven track record of developing and executing impactful brand strategies. Possesses 20 years of creative expertise, including 10+ years within agency environments, specializing in brand discovery, storytelling, and design. Offers comprehensive services encompassing concept development, graphic design, video production, photography, and content creation, all aimed at helping brands establish a strong and authentic presence.